With the most popular entertainment channel on Danish YouTube, Alexander Husum is the icon of a generation. A natural entertainer with a talent for elaborate pranks, creative sketches and funny adventures, Alexander Husum provides his followers with a wide array of engaging content across his platforms, constantly strengthening his position as the most popular YouTube entertainer in Denmark – taking home several popularity awards – e.g. "Video Creator of the Year" two years in a row.
3.9M monthly views
v30 257K views
Client: Danish Safety Technology Authority / Sikkerhedsstyrelsen
Gonzo Media designed a storyline together with two of Denmark’s most popular YouTube stars: Gex and Alexander Husum. But instead of warnings and raised fingers, Gex and Alexander Husum made two videos with a different approach.
Oister struggled to engage young customers outside of its popular cinema commercials. Therefore, the brand went to Gonzo Media to test influencer marketing. The result was a compelling and engaging vlogging series with YouTube star Alexander Husum.
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